Bras Soft Cup: Cut & Sew Balcony/Plunge

Simply chic, the Matilda collection is a lingerie drawer essential with uncompromising beauty. The embroidered top cup emulates rows of beads and is complete with a stylish ring detail to the straps.

Flexible back sweep construction allows for easier a

A plunge collection inspired by meadow flowers, Charley teams a light diamond mesh fabric with stretch lace and multi-coloured embroidery on a black base.

Based on the popular Elomi Matilda shape

Multi-part underwire cup has a side support panel tha

Simple. Striking. Sachi takes you centre-stage.

Black strappy detailing that is designed to be shown off and to emphasize your fabulous cleavage.

Low centre gives plunge without the push up

Sexy and supportive

Designed to be shown off: let the

PrimaDonna's best-selling Delight collection in the limited edition 'Patine' colourway exclusive to selected PrimaDonna Retailers.

Beautiful embroidery with delicate rose detailing

Firm support cups with moderate coverage

Vertical seam lifts and

Simply chic, the Matilda collection is a lingerie drawer essential with uncompromising beauty. The embroidered top cup emulates rows of beads and is complete with a stylish ring detail to the straps.

Flexible back sweep construction allows for easier a

The stretch plunge neckline of this bra makes it a must-have!

Sheer stretch lace at top of cup offers a lighter look and feel, and accommodates breasts that are are slightly uneven.

Lower cup panel is non-stretch matte simplex fabric for support.

Stretch lace on top edge of cup for comfort and ease of fit
Full coverage cups with a plunging neckline for V-neck shirts
3-part cup for support and a rounded shape
Tall, microfibre sides are smoothing
Kicked-in back prevents your straps from slipping

Get in a summer vibe with bright greens, white tulle, and pops of hot pink!

Plunging neckline for V-neck shirts

Low centre front won't dig in

Three section cup with side panels for a forward shape, good uplift and separation

Elasticated neck e

Irina carries us away into an enchanting world, a world of Arabian Nights inspired by the mysterious beauties of the Far East. Visually stunning lingerie, rich in delicate and shimmering embroidery, to wear like a piece of jewellery.

Irina also promise

Chandelier envelopes you in luxury with glossy satin and an ornate embroidery design with a subtle sparkle. Trendy, sensual and very chic!

The shape and support of a seamed, soft-cup bra

Hidden, super-light half-pad inside the lower cup to create a

French Kiss is the ultimate mix of fashion, seduction and the best support.

Flattering, sweetheart neckline

Soft cup bra is incredibly comfortable and moves with your body

Cups reinforced with transparent tulle, creating a seductive look

Sport

Our new Allegra collection seduces in sensual Swiss filigree all-over embroidery with soft satin-look straps and bindings. Not to mention utterly indulgent diamante bows.

Multi-part underwire cup lifts and rounds the breasts

Covered elastic at cup t